Pearls of wisdom from the boss of tech unicorn Ve Interactive

The secret to building a multibillion pound tech business, courtesy of Ve Interactive boss David Brown.
Continue reading: Pearls of wisdom from the boss of tech unicorn Ve Interactive

The secret to building a multibillion pound tech business, courtesy of Ve Interactive boss David Brown.

Continue reading: Pearls of wisdom from the boss of tech unicorn Ve Interactive

Is Ve Interactive really a unicorn?

ve_2048x1152-590x331

In 2013, YuMe floated at $9. It’s now worth less than half that. Marin Software. Same year. Floated at $14, today it trades at $2.35. Tremor Video. 2013 again. Sold at ten bucks a share. Worth just $1.73 today. And Rocket Fuel. The “most successful-ad-tech IPO of 2013“. Investors paid $29! It’s now worth just $2.55.

There are many more digital advertising companies with similar stories. If you had bought the hype and the shares of “ad-tech” companies at IPO in the past three years, you would have made one hell of a bad trade. They’ve been “mostly crushed” by Google and Facebook, says Richard Kramer, founder of research house Arete and a former Goldman tech analyst whose profile notes “his frank dissection of industry hype”.

Continue reading: Is Ve Interactive really a unicorn?

ve_2048x1152-590x331

In 2013, YuMe floated at $9. It’s now worth less than half that. Marin Software. Same year. Floated at $14, today it trades at $2.35. Tremor Video. 2013 again. Sold at ten bucks a share. Worth just $1.73 today. And Rocket Fuel. The “most successful-ad-tech IPO of 2013“. Investors paid $29! It’s now worth just $2.55.

There are many more digital advertising companies with similar stories. If you had bought the hype and the shares of “ad-tech” companies at IPO in the past three years, you would have made one hell of a bad trade. They’ve been “mostly crushed” by Google and Facebook, says Richard Kramer, founder of research house Arete and a former Goldman tech analyst whose profile notes “his frank dissection of industry hype”.

Continue reading: Is Ve Interactive really a unicorn?

Ve Interactive: Part Two

Technology startups aren’t known for their humility, but British unicorn Ve Interactive seems to have particularly ambitious forecasting.

In January 2015, the company confidently predicted close to a billion pounds of sales in 2016, along with an impressive £866m of profit, according to an investor document seen by FT Alphaville.

Continue reading: Ve Interactive: Part Two

Technology startups aren’t known for their humility, but British unicorn Ve Interactive seems to have particularly ambitious forecasting.

In January 2015, the company confidently predicted close to a billion pounds of sales in 2016, along with an impressive £866m of profit, according to an investor document seen by FT Alphaville.

Continue reading: Ve Interactive: Part Two

Ve Interactive, the unicorn that hates venture capital

Have you ever got bored shopping online, tried to close the window and basically been told by the computer that you can’t leave?

Well, apparently that bit where your computer tells you to keep shopping is a product itself, one that has won British technology startup Ve Interactive plaudits in the press, £55m of investment and a coveted “unicorn” valuation of over $1bn along the way.

Continue reading: Ve Interactive, the unicorn that hates venture capital

Have you ever got bored shopping online, tried to close the window and basically been told by the computer that you can’t leave?

Well, apparently that bit where your computer tells you to keep shopping is a product itself, one that has won British technology startup Ve Interactive plaudits in the press, £55m of investment and a coveted “unicorn” valuation of over $1bn along the way.

Continue reading: Ve Interactive, the unicorn that hates venture capital